To commemorate the ‘supreme sacrifices’ made by the armed forces personnel during conflicts, the University Grants Commission (UGC) asked the universities across the country to observe the Armed Forces Flag Day on December 7.
The heads of the institutions were informed through a letter from UGC asking them to observe the day for the “supreme sacrifices made by our valiant Armed Forces personnel for protecting the sovereignty and territorial integrity of our country and securing our lives against the threats of insurgency and terrorism” and against natural calamities.
For this purpose, “the universities are requested to arrange functions/ talks for the students in their colleges or institutes to generate awareness”, it urged.
As per the sources, it is the strong will of the Defence minister of the country to observe this day in a big manner.
“Till now, there has never been a large scale digital/ social media campaign for the AFFD to compliment the on ground efforts to mobilize public contribution to the armed forces flag day fund,” said a source.
There will be a wide digital campaign spread across the social media channels from 1 to 7 December this year to encourage people to support the millitary by wearing armed forces flag with pride. The campaign aims to increase contributions to the fund that will used to support disabled ex-servicemen, war widows, children of martyrs and other such beneficiaries.
The public, for the first time will be able to contribute to the fund using a UPI code.
“This campaign falls under one of Smt Nirmala Sitharaman’s main priorities of ensuring the welfare of ex-serviceman that she iterated during her first day in-charge as Raksha Mantri”.